David Horrigan

David Horrigan has a Ph.D. and M.A. from the University of Connecticut, a MEd from Boston University, and a B.A. from the University of Massachusetts.  He currently leads the Center of Marketing Excellence in Hospitality, Tourism, and Event Management at the Glion Institute of Higher Education in Switzerland and is the Director of Marketing Curriculum.

David has consulted industry for the last fifteen years on integrated marketing strategies and brand development.  His marketing communications career began with the Interpublic Group’s agency Dailey & Associates in Los Angeles and then with WPP’s agency Young & Rubicam in New York City.

David’s current strategic focus is to bring international industry and academia together through curriculum integration and research.  His research is intended to inform curriculum, contribute to the academic community, and offer strategic services to industry.

David Horrigan, PhD.
Director of Marketing Curriculum
Center of Marketing Excellence
Glion Institute of Higher Education
LRG University of Applied Sciences
Rue de l'Ondine 20
CH - 1630 Bulle  Switzerland
Office: +41 (0) 26 919 78 43
Mobile: +41 (0) 79 502 24 51
Fax: +41 (0) 26 919 78 79

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